WWWins continued to do some of China’s most innovative digital work through 2009, buoyed by innovative clients such as Coca-Cola, Anna Sui, adidas and others, and with a strong management team. With Jean Lin stepping up to a Global Strategy role in parent company Isobar, it was CEO Deidre McLashen that led the fully integrated digital offering. At the China Internet Advertising Festival, they picked up silvers and bronzes for Coke and adidas.
2009年，知世营销继续提供中国最具创新性的互动营销服务，在实力雄厚的管理团队的领导下，知世营销不断得到大客户可口可乐、安娜苏、阿迪达斯等的赞誉。随着创办人及首席执行官林友琴被晋升为母公司安索帕全球首席战略官，所有互动业务由首席执行官Deidre McLashen全权负责。在去年的中国网络广告大赛中，知世营销以可口可乐和阿迪达斯的作品获得2银1铜。
Led by experienced internet professional Ng Jit Hoong, Tribal DDB had one of its better years, growing with new work for Pepsi, Philips, VW, Intercontinental Hotels Group, McDonald’s and JNJ. They also announced its own Digital School, to train its own people as well as DDB, Rapp and eventually client personnel .
在经验丰富的互动专家伍一菘的领导下，Tribal DDB赢得了又一个胜利之年，在为客户百事可乐、飞利浦、大众汽车、洲际酒店集团、麦当劳和强生提供优质服务的同时，自身也获得很大发展。去年年初，Tribal DDB正式启动了互动培训学校，授课的对象来自其内部职员，兄弟公司DDB和Rapp，以及提出培训需求的客户。
With the failed GroupM deal well behind it, Hylink had a strong year, launching the Yah Interactive Lab, building relationships with its best clients and winning awards. This year, they expanded their partnerships with Yili and China Mobile, leading a lot of the online 3G work for the latter. At the China Internet Awards, they were voted Best Agency , and won awards for China Mobile,Huawei, Midea and Yili.
在与群邑和平解约之后，华扬联众保持稳定发展，去年的整体表现相当出色。启动了致力于互联网媒体创新发展的华扬亚实验室，与客户建立了稳固的合作关系，并在互动奖项方面大有收获。在业绩表现方面，华扬联众成功拓展与大客户伊利和中国移动的合作关系，并未后者提供了大量出色的3G网络作品。在中国网络广告大赛中，华扬联众被评选为最佳代理商，其创作的中国移动、华为、美的和伊利等作品包揽多个奖项，获得3金2银3铜的优异成绩。
EnergySource continued to grow through 2009 – despite the loss of Shanghai VW, there were plenty of project wins to replace them – and great work for MG6, Dulux and Smart, amongst others. Ken Tao, ECD left for Bates, but more talent was brought in. For client Mercedes, they won Silver and Bronze at the 4A’s Golden Seal. And they continued their partnership with Saatchi and Saatchi, in supporting Saatchi’s digital needs.
2009年安瑞索思的业绩表现保持稳步上升——尽管丢掉了上海大众的业务，这里仍有大量的新业务以弥补损失——为名爵6、多美滋、Smart等客户提供了令人称赞的完美作业。尽管执行创意总监陶为民移师达彼思，更多创意人才的加入仍然加强了团队优势。在4A金印奖中，为客户梅赛德斯创作的作品获得了1银1铜的好成绩。此外，安瑞索思继续保持与盛世长城的合作，全力支持其在互动方面的需求。
Led by China expert Tony Ip, G2 had a good year, winning new assignments from Haier, Hilton and the Abalone Council of Australia. The agency also signed up an alliance with mobile experts Fractalist to share clients and solutions where it makes sense.
在业内专家叶国洪的带领下，精诚信忠收获了完美的一年，赢得了海尔、希尔顿和澳大利亚鲍鱼 协会等多项新业务。在资源整合方面，精诚信忠与本土无线营销专家飞拓无限达成战略合作，双方将共享客户资源，为客户提供无线整合营销解决方案。
Peony Wu returned to the Ogilvy fold in the role of MD for Greater China and Addin Lin stepped in as Chief Operating Officer to support her. The agency collected China Telecom and continued their good work on Lenovo, Snow Beer and other key clients. They also performed well in the R3 AgencyScope with their own clients, and won awards at the China Internet Advertising Festival for 361 degrees and China Telecom.
2009年，胡洁燕重返奥美出任大中华区董事总经理一职。与此同时，奥美互动中国区财务总监林国荣将兼任奥美世纪中国区首席运营总监，以支持胡洁燕工作。新业务方面，奥美世纪将中国电信纳入囊中，并继续服务于联想、雪花啤酒等大客户。在胜三广告代理商形象研究中，奥美世纪获得良好的客户口碑，并在中国网络广告大赛中（361°、中国电信）表现不俗。
It was a steady year for OgilvyOne, with little major management changes. Allen Lee joined as Associate Creative Director in Shanghai , and Yang Yangan came in a Group Creative Director in Beijing. The agency launched a Digital Word of Mouth tracking system and a Digital Lab to boost R&D and innovation. They picked up global recognition at the One Show for adidas and locally won three Bronze at the China Effies for IBM and Master Kong.
奥美互动2009年整体稳步发展，管理架构变化不大。李浪出任上海办公室副创意总监，杨燕燕晋升为北京办公室创意群总监。奥美互动于年中推出数码营销工具：“OBuzz”和“奥美数码实验室”，以推动数码营销的研发和创新。在互动大赛中，奥美互动以不俗的成绩得到全球的认可，其阿迪达斯作品摘得金铅笔铜奖，并在中国艾菲奖中（IBM、康师傅）揽入3项铜奖。
A year of rebuilding for Proximity, with the work still not complete. Narelle Hicks, the GM of the Shanghai office left, along with Executive Creative Director Glenn Bartlett and Account Director Gavin Cranston. David Hunt came in from Tequila, along with Winie Soon. Meantime, the regional agency was the big winner at the 2009 Asia Pacific Digital Media Awards – if some of this talent can be shared to China, then the opportunity might be there.
天时从去年开始重新调整管理架构，目前仍在进行当中。高级管理层悉数卸任，包括总经理Narelle Hicks、执行创意总监Glenn Bartlett、及客户服务总监Gavin Cranston。而前Tequila中国董事总经理David Hunt以及Winie Soon的加盟加强了整个团队实力。去年，天时亚太办公室是2009年亚太区数码传媒大奖的最大赢家，如果中国办公室可以分享一些人才资源，那么中国区将获得更大的发展。
A new year and a new owner – Razorfish emerged from the shadows of Microsoft with new owners , Publicis and a new structure inside Vivaki. The team , headed by internet veterans Venus Lee and Royce Lee continued their excellent work for Nike, P&G, Mission Hills and other clients. The Nike 10k work won awards at both the New York Festivals and Spike Asia , giving the China agency a global profile.
新的一年，新的东家——睿域告别旧主微软，纳入阳狮集团旗下，在组织架构上隶属阳狮锐奇集团。在管理层面，互动专家李兰娇和Royce Lee继续带领团队，为宝洁、耐克、观澜湖高尔夫球会等客户提供出色服务。由睿域执行的耐克“赛跑全人类?10公里挑战赛”项目在纽约广告节和亚洲广告节中分别获奖，为这个中国区的代理公司树立了全球形象。
Created from the foundations of agency.com, new TBWA management rebranded the operation in 2009, with a good mix of talent and skills, headed by Eugene Chew in Shanghai. The agency picked up work from Cartier and Wrigley through the year, and developed outstanding digital work for “Declare Your Love”, a Cartier initiative, along with new work for Swatch , McDonald’s and TBWA client VISA.
2009年TBWA重新调整公司构架，旗下数字互动单元agency.com正式更名为Tequila Digital，由邱有仁出任上海总经理。TBWA Digital全年的新业务包括卡地亚、箭牌等，并出色完成卡地亚 “爱的宣言”整合互动营销战役，同时还为斯沃琪、麦当劳以及TBWA客户VISA等提供完美服务。
It was a year of change for MRM with top creative talent Barry Wong and Kevin Wang leaving. In Beijing , the MRM team was merged in with McCann Erickson, Major Lin joined as Client Service Director. There was some good work for Lotto, but some tough account losses of Microsoft , Marie France and GSK means there’s more to do in 2010 and beyond for the Interpublic agency.
MRM的创意团队去年发生重大变化，执行创意总监黄展扬和副创意总监Kevin Wang相继离职，其北京办公室与麦肯光明广告合并为单一的创意团队，林明展将出任MRM北京客户服务总监。业绩方面，MRM为体育品牌乐途提供优质作业，而重大损失则是丢掉了大客户微软、玛花纤体和葛兰素史克，这就意味着在2010年里，MRM需要创造更大的改进和超越。
